1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They help the site function properly, remember your preferences, and provide insights into how visitors interact with the pages. Some cookies are essential for the site to work, while others help us improve your experience and understand how people use AB INTRA.

2. Why do we use cookies?

We use cookies to:

• Ensure the webshop runs smoothly and securely.

• Understand how visitors navigate and use our pages, so we can improve clarity and usability.

• In the future, tailor relevant offers and campaigns (but only if you choose to allow marketing cookies).

3. Types of cookies we use

Essential cookies

These are strictly necessary for the site to function. They allow you to move through the webshop, use the shopping cart, and check out securely. Without them, the site cannot work as intended.

• Examples: session cookies that keep track of your cart, consent cookies that remember your preferences.

Statistics cookies

These help us understand how our site is used. With these insights, we can make AB INTRA more intuitive and helpful.

• Service: Google Analytics 4

• Purpose: Collects anonymized data about visitor behavior (e.g. pages visited, time spent).

• Data: GA4 does not store IP addresses. Data is aggregated and helps us measure site performance.

• Retention: According to Google’s standard retention settings (currently 14 months, configurable).

Marketing cookies (not active yet)

We may use marketing cookies in the future (e.g. Google Ads, Meta Pixel) to measure the effectiveness of campaigns and show content that aligns with your interests. At present, no marketing cookies are active on AB INTRA. When they are introduced, this policy will be updated and you will be asked for fresh consent.

4. How long do cookies stay on your device?

• Session cookies: deleted once you close your browser.

• Persistent cookies: remain for a set period or until you delete them manually.

5. Managing your preferences

You are in control. On your first visit, you can choose which categories of cookies you accept or reject. You can also revisit your preferences at any time via the Preferences button in the cookie icon.

Most browsers also allow you to block or delete cookies directly through their settings. Please note that blocking essential cookies may affect how the webshop works.

6. Updates to this policy

We may update this Cookie Policy from time to time, for example when we add new services or cookies. The date at the top shows the last revision.

7. Contact us

If you have questions about this Cookie Policy, feel free to reach out:

AB INTRA

Industrieweg Oost 9f5

6662 NE Elst (GE)

The Netherlands

[email protected]